On February 4, 2026 (Wednesday), Magna Prime Chemical Technologies, Inc. took part in the vibrant Chicharon Festival held in Santa Maria, Bulacan, as part of the town’s annual Fiesta Purisima Concepcion. Known as the Chicharon Capital of the Philippines, Santa Maria came alive with colorful street dancing, rhythmic drumbeats, and cultural performances inspired by the iconic Bulacan chicharon—drawing crowds from both the local community and neighboring towns.
The celebration highlighted the heart of the festival—from the energetic parade and creative costumes to traditional dances that showcased the town’s rich heritage. The event served as a joyful tribute to community pride and the thriving local industry that has long defined Santa Maria’s identity. Magna Prime’s participation reflects its continued support for local culture and its commitment to engaging with communities beyond the workplace, celebrating traditions that bring people together.
